„Sync legal“ – a boutique law firm that has been specializing in IT law for over 13 years. The task for our team was to create a new brand, a representing design system and a website while seeking to represent the experience of the law firm, their progressive approach and the niche expertise of IT law. Taking into account the specialization of the firm’s activities, we seeked to find visual and technical solutions for clear unique points of the identity, that would be unconventional to the usual representation of law services and also familiar to the IT sector.